Thursday 6 November 2014

Trademark-ing Your Territory

If you are businessman, then you will definitely debate upon the saying that refers to a name having a lot of significance in any business. Customers recognize you by your company’s name and logo. This calls for a good trademark that adds to your brand value. In the steps linked to your Singapore company formation, remember to tread across the trademark-ing stage carefully.

Protect your Brand

Protecting your brand, right from the very first stages of a Singapore company setup, is crucial. These tips will help you overcome this specific concern of company formation with ease.

-    Cross check if the selected name is unique. It should not clash with any other company, especially if the products or services are the same. This could lead to legal complications, apart from a lot of confusion due to similarity in names.

-    Don’t incorporate the name of any popular or well established company in the brand name chosen for your business. For instance, it’s incorrect to have a trademark name like Royal Gucci Bags.

-    Remember that two companies can own the same trademark as long as the offered products or services are different.

-    Don’t delay the process of trademark application as you might lose out on a brilliant name if someone registers it before you.

-    The date for renewing your trademark is essential, so that you don’t have to change the name because you fail to own it anymore.

Make a Mark

Put on your thinking cap, come up with a creative name that reflects your operations and leave a substantial mark behind in the world of business. Today!